There’s a kid inside all of us. At DCP, we take a child-like approach to an old industry. We can only hope you see the same.
But there’s a difference between being “childish and child-like”. Marketing guru, Seth Godin, raises some good points in a recent post:
Childish produces tantrums.
Childlike brings fresh eyes to marketing opportunities.
Childish rarely shows up as promised.
Childlike is fearless and powerful and willing to fail.
Childish is annoying.
Childlike inquires with a pure heart.
Childish is merely ignored.
Ask yourself: Are you childish? Or child-like? Now, let’s go play!